If you spend any time in business groups online, you’ll notice the same question appearing again and again, in slightly different costumes. I get it… Read More »Stop Asking What Marketing Works for Other Businesses (And Start Asking This Instead)
Paying to post! At some point, most small business owners come across it. A Facebook group with a decent following. Active comments. People asking for… Read More »Paying to Post in Facebook Groups: Smart move or money down the drain?
There’s no shortage of marketing advice out there or on this blog lol.Scroll for five minutes and you’ll be told exactly what you need to be doing.… Read More »The problem with marketing advice is that it forgets people exist
A lot of solo and small business owners think, “If I’m good at what I do, clients will find me.” It’s comforting to think that… Read More »How Small Business Owners Can Get Clients Without Waiting to Be Discovered.
How to Engage Clients Without Feeling Like a Sleazy Salesperson If you run a small business, you’ve probably spent hours staring at your website, scrolling… Read More »Engage Potential Clients.
As a small or solo business owner, have you ever felt like your marketing efforts just aren’t connecting with your target audience? You’re ticking all… Read More »Marketing to who your Audience want to be.
Dark blue is popular in branding and marketing. The point of these blog posts is to examine colours and their associations and applications for branding… Read More »Unleash the Potential of Dark Blue: How to Use This Colour Strategically in Branding.
Today’s Ad analysis is the famous “Don’t Buy This Jacket” campaign Patagonia. This ad is a standout example of effective advertising that uses unconventional… Read More »Ad Analysis: Patagonia’s “Don’t Buy This Jacket”
Collaboration between small business and their marketing agency is the key to success. Being up front will get you the best outcomes for your business.
Is customisation dead? In the bustling marketplace of today, where small and solo business owners vie for attention, the allure of quick fixes and generic… Read More »Why Customisation Triumphs Over Generic Solutions Every Time.