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rawmarrow

About Pricing.

When you’re confident in your branding and pricing, you won’t need to justify your prices or be afraid of not making a sale or getting a customer.

Candle Business Podcast

Candle Business Coach Podcast: Nervous Guest

Me a Podcast Guest?Recently, I had the pleasure of being a guest of the lovely Kirsty Allen on the Candle Business Coach podcast. Kirsty’s business and podcast is directed at candle makers.

Small business success strategies

Starting and running a small business can be an incredibly rewarding experience, but it’s not without its challenges. Some strategies to remember.

man with mask pic Sander Sammy. Rawmarrow blog post on scams.

Small business owners: Don’t get scammed.

Small business owners are a prime target for scammers. They are often busy and pressed for time, and they may be eager to find quick and easy ways to grow their businesses.

image nathan dunlap coffee shop with customers at counter for rawmarrow blog post on customer service.

Small Business Customer Service: Top Strategies For Outstanding Success.

Providing excellent customer service seems like a stupid thing to write a blog post about- because it seems too obvious.

As a small business owner, you know that your customers are your lifeblood. They are the ones who keep your business running and help you grow. This blog post states the obvious the benefits of excellent customer service and gives examples of potential issues and how you solve them.

Advertising material in background. Logos of google and facebook.

Google Ads or Facebook Ads

Question:

“I’m about to try paid advertising for the first time. Should my small business use Google Ads or Facebook Ads?”

Answer:

“It depends”

Of course both Google Ads and Facebook Ads can be effective for small businesses, the best platform for you will depend on your specific goals and audience.

It Depends!: Using the Right Marketing Strategies for Your Business

The Right Marketing Strategies for Your Business

Using the Right Marketing Strategies for Your Business.Maybe I should have made our tagline “IT DEPENDS”
When it comes to marketing your business, there is no one-size-fits-all approach.
That’s why it’s so important to do your research and choose the strategies that are right for you. Don’t just copy what other businesses are doing, or assume that you need to do everything.

Content Creation

Content Creation

Content creation. When it comes to meaningful social media engagement, business followers and potential clients on platforms like Twitter are seeking value, insights, and connection. Don’t post for the sake of posting, or feeling like you have to post. Do your business followers and potential clients whether on twitter or any social media platform really want to know that you saw a duck eat bread? What you had for breakfast? What you are doing every 5 minutes?