Meta Advantage Plus.
What Meta Is Actually Doing Meta has been quietly removing the idea of “optional AI tools” and is now baking Advantage+ into the default ad creation flow.… Read More »Meta Advantage Plus.
small business
Your AI Assistant Just Became a Shop Assistant (And What That Means For Your Business)
Last week, whilst Americans were asking ChatGPT to help them draft emails and debug code, OpenAI quietly turned their AI assistant into a shopping mall.… Read More »Your AI Assistant Just Became a Shop Assistant (And What That Means For Your Business)
Business Content Mistakes: 8 Archetypes That Hurt Your Brand.
I’ve noticed that a lot of business content is performance, not wisdom. We scroll. We stop. We nod. But often what we consume from business… Read More »Business Content Mistakes: 8 Archetypes That Hurt Your Brand.
Why Any Strategy Beats No Strategy.
I know I talk about strategy a lot. That’s because I’ve watched small and solo business owners start a business get so caught up in… Read More »Why Any Strategy Beats No Strategy.
A.I. Digital Twins for Small Business: Worth the Hype or Expensive Mistake?
If you’re a small business you’ve probably heard about A.I. digital twins – virtual versions of yourself that can create videos without you being on… Read More »A.I. Digital Twins for Small Business: Worth the Hype or Expensive Mistake?
Why We Don’t Do the ‘Comment to Get Freebie’
”Comment to Get Freebie”Everyone’s always looking for the next way to “hack the algorithm.” You’ve seen the trends come and go from “post three times… Read More »Why We Don’t Do the ‘Comment to Get Freebie’
It’s not the Social Media Platform- it’s You!
Every week I see posts on Instagram and other social media platforms that follow the a similar theme “I miss how this used to be.… Read More »It’s not the Social Media Platform- it’s You!
Stop Waiting for Advice.How Smart Small Business Owners Solve Problems Faster
If you’ve spent any time in small business Facebook groups or LinkedIn circles, you’ve probably seen posts like:“Hey everyone, does anyone know a good supplier… Read More »Stop Waiting for Advice.How Smart Small Business Owners Solve Problems Faster
How Small Business Owners Can Get Clients Without Waiting to Be Discovered.
A lot of solo and small business owners think, “If I’m good at what I do, clients will find me.” It’s comforting to think that… Read More »How Small Business Owners Can Get Clients Without Waiting to Be Discovered.
Engage Potential Clients.
How to Engage Clients Without Feeling Like a Sleazy Salesperson If you run a small business, you’ve probably spent hours staring at your website, scrolling… Read More »Engage Potential Clients.